Why Your Business Needs to Be on Pinterest - and How I Can Help!
If you are not utilizing Pinterest for your business, you are missing out on a huge amount of traffic, leads and revenue! Big mistake! HUGE! (You like my Pretty Woman reference there? ;) )
Pinterest is unique in the fact that it truly is not just another social media platform. It really serves as a search engine. And unlike other social media platforms, Pinterest content does not disappear within 24 hours. You can continue to get organic leads months, and potentially years after posting your content.
That alone makes this platform incredibly powerful., wouldn't you say? If you aren't convinced- here are 4 ginormous reasons to be present on Pinterest:
1. They are looking for YOU!
And you can be the one to offer them the perfect solution!
(That sounds really creepy- cue Gloria from The Wedding Crashers saying, “Don’t ever leave me cuz I’ll find youuuuu”) But seriously take advantage of the potential leads looking for what you offer.
I mean check out these stats!: According to Omnicore March 2020 Pinterest Statistics, 83% of weekly Pinners have made a purchase based on content they saw from brands on Pinterest and 97% of searches on Pinterest are unbranded.
For those of you that aren’t quite understanding the power of Pinterest - That means Pinterest users are going on the platform with the intention of making a purchase, and don’t have a particular brand/source/business in mind. They are looking for YOU and the solution that you offer.
2. Users are making BUYING DECISIONS
84% Pinners use Pinterest to decide what to buy and 77% of weekly Pinners have discovered a new brand or product on Pinterest.
You will not find stats even close to that on other social media platforms, yet SO many businesses focus on those platforms to promote their business, paid or unpaid.
3. High-income households are twice as likely to use Pinterest as low-income households
According to a Pew Research study, the majority of Pinterest users earn more than $75,000 USD a year.
That could mean that it is likely, people on Pinterest have more of a disposable income and from everything mentioned above, they are looking for your service, product, you name it!
4. BONUS- Are you a woman or mama?
According to Hootesuite's Pinterest Business Stats, more than ⅔ of Pinterest’s base is women, and 8 out of 10 mamas are on Pinterest.
To Wrap it Up
Pinners are looking to discover something new, spend money, and don’t have a known brand they are looking for, they have a higher income and majority of pinners are women and mamas?
Did that describe your exact & ideal demographic??
So it is mind blowing to me that more businesses aren’t using Pinterest to their advantage!
That’s where I come in!!
I am a Pinterest Virtual Assistant and can take this off your plate!
I think more businesses aren’t using Pinterest because it can be very time consuming, and potentially confusing. And if you aren’t familiar with the platform; there is a lot to learn, and if you are familiar then you know creating pins, creating keyword descriptions and staying up to date on algorithm changes can eat away your time.
With a Pinterest Virtual Assistant, I can take that stress off your plate. You won’t need to spend your time learning another marketing strategy, you can focus your efforts on your business and the tasks you enjoy.
Why Hire Me?
I continuously teach myself everything there is to know about Pinterest. I have taken courses, listen to many trainings, read articles and updates as changes are made to the platform, and increase my knowledge within the platform to understand how to see the most success through Pinterest.
Here are additional reasons to hire me:
- I am passionate about Pinterest. I have been an avid user for years. I love to grow my knowledge of the ever-changing platform
- I can make your Pinterest business profile cohesive with your brand. Need proof? Check out my profile!
- I am extremely visual and love to design. I will ensure that I create content that makes your brand stand out.
- I want to see small and medium sized businesses flourish into big, profitable businesses. I am passionate about helping others create more financial freedom for them and their families.
- Doing what’s best for the client is a win-win. A satisfied client is my goal and it will continue to help my business in the long run.
I currently offer Pin Design, Pinterest & Tailwind Business Profile Creation/Updates, Monthly Maintenance & Growth and more!
I offer services for each business's unique needs, but don’t see what you are looking for? I can customize a package that fits your needs!
Questions? Get in touch with me! I am happy to discuss my services with you!
Sources:
https://www.omnicoreagency.com/pinterest-statistics/
https://blog.hootsuite.com/pinterest-statistics-for-business/
XOXO,
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Hey there! I'm Chelsea! I am a stay-at-home mama on the grow to becoming a successful mompreneur through Pinterest! I love all aspects of design, am coffee & pizza obsessed but aspire to have a milf bod. I am super goofy and want to share my ways in this tiredAF mom life!
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